Keep 40% — up to $399.60 on a single sale, rising to 50%.
Instilus sells two $299 one-time-purchase spreadsheet systems, each with a genuinely free companion tool, plus three one-off intelligence briefs ($499-$999) written from a client's own named competitors. Every one is a digital product, so the commission is 40% of the full price with nothing deducted for cost of goods. If your audience is agency owners, roofing/remodeling contractors, or the founders and business owners that accountants, brokers and advisers work with every day, there's a real commission here — no sign-up, no waiting on us.
Marketing Agency Financial Model — $299
- What is it
- A working .xlsx with live formulas, plus a written guide, built around Agency Gross Income, utilisation, realization rate and delivery margin — the metrics agency-finance specialists actually use, not a generic template.
- Who it's for
- Owners/principals of marketing and creative agencies, roughly 5-40 staff, $500K-$5M annual revenue.
- Why their audience cares
- Agencies that look profitable on gross revenue routinely lose money on specific clients without knowing it. The free tool proves it to them in 2 minutes.
Roofing & Remodeling Client Acquisition & Profitability System — $299
- What is it
- A 12-sheet spreadsheet system tracking lead-source ROI, cost per booked job, job costing/margin, and a break-even calculator for max sustainable lead spend.
- Who it's for
- Owners of residential roofing/remodeling contracting businesses, roughly 3-40 crew, $500K-$5M+ revenue, buying leads from more than one source.
- Why their audience cares
- Lead costs vary widely by source, and a cheap lead is not always a cheap job. The free calculator shows the break-even lead cost from the contractor's own numbers in 10 seconds.
Intelligence Briefs — $499 / $499 / $999
- What is it
- Three one-off, written intelligence briefs, each generated from the client's own named competitors and situation: the Competitor Action Brief ($499 — what competitors actually changed, and three things to do about it), the Market Entry Risk Brief ($499 — a direct go/no-go read before entering a new market), and the Fundraise Positioning Brief ($999 — the competitive narrative before investor scrutiny). Delivered by email within minutes, not a subscription.
- Who it's for
- Accountants, business advisers, business brokers, fractional CFOs, startup advisers, consultants and accelerators — anyone whose clients keep asking questions their team currently answers with an afternoon of manual research.
- Why their audience cares
- Give your clients a decision-ready competitor analysis without your team spending hours researching it. Every brief cites what it actually found, and says plainly when it found nothing — it will not invent a competitor move to fill a page.
Same 40% commission: $199.60, $199.60, $399.60 per sale respectively, at full price.
40% commission, real math
| Scenario | Buyer pays | Your commission (40%) | Instilus keeps (after Stripe fee) |
|---|---|---|---|
| Full price | $299.00 | $119.60 | ~$169.40 |
| With your code (10% off) | $269.10 | $107.64 | ~$151.46 |
Those are one-time-purchase products, so that is a one-time commission per sale. Store Watch is the one that keeps paying — see below.
Store Watch — $49 a month, and you keep earning every month
- What is it
- A monthly re-audit of a Shopify store. Once a month we read every product again and email the owner what changed since last time — what they fixed, what is newly broken, what they added or removed, and the movement on each of the four scores. Not the same report again. A complete month-two email is published in full, so your audience can read one before paying anything.
- Who it’s for
- Shopify store owners, and the agencies and freelancers who look after them. The free store score is the natural first share: it costs your audience nothing, needs no sign-up and no store login, and the subscription is the obvious next step for anyone who wants to know a fix stayed fixed.
- What you earn
- 40% of the first month, then 30% of every month they stay subscribed. On the $49 plan that is $19.60 in month one and $14.70 a month after that, for as long as they remain a customer. If they cancel, the payout stops with their payment — there is no clawback and no obligation either way.
| Store Watch | Buyer pays | You earn | Instilus keeps (after Stripe fee) |
|---|---|---|---|
| Month one, with your code (10% off the first month) | $44.10 | $17.64 | ~$24.66 |
| Every month after that | $49.00 | $14.70 | ~$32.50 |
Ten subscribers who stay is $147.00 a month, every month, with nothing more to send. We make no claim about how many you would get — that depends entirely on your audience.
The 10% discount your code gives applies to the first month only, not to later ones. That is how the code is set up, and your audience should be told the same thing.
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1
Build your tracked link
Add your own source tag to whichever link fits your content — the free tool is usually the easier first share.
https://www.instilus.com/tools/agency-financial-health-check?utm_source=YOUR-NAME&utm_medium=partner&utm_campaign=forge-partnerhttps://www.instilus.com/tools/roofing-lead-profitability-calculator?utm_source=YOUR-NAME&utm_medium=partner&utm_campaign=forge-partner -
2
Use the ready-made content, or write your own
Full scripts, hooks, and placements for both products: Agency content → · Roofing content →
Label it as an ad. You earn commission on these links, so every post, video or email that uses them must say so clearly and up front — for example "#ad" or "Ad" at the start. Only make claims about the products that you can back up.
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3
Offer your own code
10% off for your audience. Your code is created from your name when you join — real, live at checkout, redeemable via Stripe's own promotion-code field.
Join now — real, individual attribution
Enter your name and get a real, live Stripe discount code created for you instantly — a genuine 10% discount for your audience, and every sale made with it is attributed to you specifically, not lumped in with everyone else using a shared code.
Real, individual attribution — two ways
- Your own tracked link (from "Get my code" above) carries a real source tag through every pageview, checkout, and sale — visible on our end per-partner, not just per-campaign.
- Your own Stripe discount code is captured directly on the sale record the moment a buyer uses it at checkout — the most reliable signal, since it survives even if the link's tracking tag gets lost along the way.
- There is still no automated payout system — commission is tracked and owed, but paid out directly once a referred sale happens, not auto-transferred. Reach out after your first one converts.
- No minimum audience size and no waiting period — the code above is issued instantly.
- You get the subscription free for a month to review it. Joining issues a second, single-use code worth 100% off the first month of Store Watch, for your own account. Everything else here you can already use for nothing — the store score, both Shopify apps on their free plans, and the published samples of the briefs and the toolkit — and this was the one product you would have had to buy before you could honestly describe it. A card is still needed because the subscription continues after the free month; cancel any time.
- 40% to start, 50% once you have referred 5 sales. The higher rate is permanent once reached. On the $999.00 brief that is $399.60 a sale, then $499.50.
What you may and may not say
These are binding. Under the UK CAP Code and the Digital Markets, Competition and Consumers Act 2024 we answer for claims made to promote our products, including yours — so this is short, specific, and enforced.
- Use the supplied copy. Every offer above has a “Ready-made content” page. Those words have been checked. Write your own if you prefer, but it must stay inside the rules below.
- Say no number we have not published. No earnings claims, no “typical results”, no revenue or time-saving figures of your own. If a figure is not on our product page, it cannot be in your promotion.
- No guarantees and no false urgency. Nothing is guaranteed, nothing is “risk free”, and the price is not ending on Friday unless we have published that it is.
- Disclose that it is an ad. The ASA requires it — #ad or “paid partnership”, visible before the link, on every placement.
- Do not speak as us. You are promoting Instilus, not representing it. No implying employment, endorsement by us of you, or that you built the product.
- No spam, no cold email, no unsolicited DMs, and no bidding on “Instilus” or our product names in paid search.
- Breach voids commission and ends the arrangement. We can withdraw a code at any time, and commission on sales from a promotion that breaks these rules is not owed. That is the only enforcement a programme like this has, so it is real.